vilune-kaitiene

Vilūnė Kairienė, Data Strategist at Mediaskopas

Manager – only a man, housekeeper – only a woman: how the media assigns professions by gender

A newly conducted analysis showed how the media classifies professions or positions as male and female. For example, how prominently “female” professions are portrayed in the media: room attendant/chambermaid, manicurist, nanny, cleaner, teacher, nurse, and others. And if men choose the so-called female profession, they are portrayed in the media as exceptional or more special. We will talk more about the analysis and the harm caused by such trends with Vilūnė Kairienė, Head of Data Solutions and Analysis at the media analysis company “Mediaskopas,” and Vilma Gabrieliūtė, an expert in gender equality mainstreaming from the Office of the Equal Opportunities Ombudsperson.

Read more: https://www.delfi.lt/video/shows/delfi-morning/delfi-morning-manager-only-a-man-housekeeper-only-a-woman-how-the-media-assigns-professions-by-gender.d?id=92892443

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Created:

March 30, 2023

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Mediaskopas

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