The “Aha!” moment, when a product carried, discussed, rejected, researched, and dreamed about for several years finally takes shape. Less is more — that is the strategy of “Mediaskopas,” because too much information can drown out the essence, not only in monitoring, by the way. Intuition + dream + persistence + constant research, and it seems we have finally found the way,” Jūratė Stankuvienė, head of the media monitoring and analysis company “Mediaskopas,” wrote on her personal Facebook account in delight. But are clients ready to invest in social listening enough to see themselves in real light, rather than through rose-colored glasses?
After Nausėda's statement — new analysis: the key word was captured
If last year President Gitanas Nausėda's annual address was dominated by defense, security, and geopolitics, this year the key word became resilience, according to an analysis by the information environment research company Mediaskopas. In addition, as the analysis of the head of state's speech showed,...
