The “Aha!” moment, when a product carried for years, discussed, rejected, researched, and dreamed about finally takes shape. Less is more – that is Mediaskopas’ strategy, because too much information can drown out the essence, by the way, not only in monitoring. Intuition + dream + persistence + constant research and, it seems, we have finally found how,” the head of the media monitoring and analysis company Mediaskopas, Jūratė Stankuvienė, wrote on her personal Facebook account with joy. But are clients ready to invest in social listening enough to see themselves in real light, rather than through rose-colored glasses?
After Nausėda's announcement — new analysis: a key word was flagged
If last year defense, security, and geopolitics dominated President Gitanas Nausėda’s annual address, this year resilience has become the key word, according to an analysis by the information environment research company Mediaskopas. Moreover, as the analysis of the head of state’s speech showed,...
