“If a fairly clear lead of the current Mayor of Vilnius over the other candidate is visible in the traditional media, then in social media their battle in March was much fiercer: Mr. Zuokas was mentioned in 2,371 posts (64.5%), while Mr. Šimašius appeared in 1,302 posts (35.5%),” says Vilūnė Kairienė, Head of the Monitoring and Analysis Department at Mediaskopas.
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