The media monitoring company “Mediaskopas” According to an analysis carried out by ELTA on order, media interest in Prime Minister Inga Ruginienė, who attracted a great deal of attention in her first months in office, is gradually declining. Meanwhile, attention to Remigijus Žemaitaitis, the chairman of “Nemuno Aušra,” has grown sharply — this politician was mentioned in the news in January almost as often as the head of government.
“Since November, media interest in I. Ruginienė has begun to gradually fade. R. Žemaitaitis has taken center stage, with attention in the public sphere rising so sharply that in the latest month — January 2026 — it nearly reached the number of mentions of I. Ruginienė (R. Žemaitaitis was mentioned in 3,122 news items, I. Ruginienė in 3,389)” — Mediaskopas commented to ELTAMediaskopas” data strategist Vilūnė Kairienė.
