This year’s campaign for the office of President stands out not only for its low intensity, but also for a lack of two especially important campaign elements — events and original political content. If the candidates’ communication in the Lithuanian media does not change, Gitanas Nausėda is likely to make it to the second round, which Ignas Vėgėlė, the second most frequently mentioned presidential candidate in the media in the election context, would also likely reach. This conclusion is drawn from the data of a Lithuanian media analysis carried out by the Politics Communication Research Center of the Faculty of Communication at Vilnius University together with the media monitoring company Mediaskopas.
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After Nausėda's announcement — new analysis: a key word was flagged
If last year defense, security, and geopolitics dominated President Gitanas Nausėda’s annual address, this year resilience has become the key word, according to an analysis by the information environment research company Mediaskopas. Moreover, as the analysis of the head of state’s speech showed,...
